1)

BAM deployed on EAP6 is accessible on URL http://host:port/bam-app

I do not consider this name - "bam-app" - appropriate for the product, what about some better naming? Maybe "dashboards" or "bam" ?

Moreover, when using deployable binaries (for example on tomcat7) BAM is accessible on URL http://host:port/dashbuilder.

At least I would expect consistent naming in URL across all supported containers.

2)

Second inconsistence in naming is between business-central (BPMS) and jboss-brms (BRMS). In fact, it is the same application (with more or less features), so the naming should be identical in both BRMS and BPMS product => no "jboss-brms", only "business-central" or whatever.