support specifying the runtime-name in the deployment descriptor

There is often a need to change the name of a deployment, e.g. the EAR, from the default name to a stable name.

The problem is that common Maven practice mandates a version suffix, generating a fully versioned EAR. Wildfly by default (which is only changable from CLI/management console) takes the full name without the extension.
This leads to clunky and brittle code, e.g. JNDI lookups have to use the full name including version, which is most often undesirable.

Sadly, Wildfly completely ignores the <earName> (was it?) attribute in the application.xml.
Generally, there should be an option to strip versions of deployments so e.g. JNDI lookup is stable and not version dependent.
I know there can be a scenario where this would make sense, but it's a 0.0001% use case imho.

As suggested in https://developer.jboss.org/thread/213914 I am creating this issue now,-)

In the meantime, the best way for me was to configure the maven-ear-plugin to change the module names like suggested in http://stackoverflow.com/a/27442584/160799 and to override the finalName of the modules in the module POMs.